Two people sitting at a white table, one using a laptop and the other writing in a notebook, with a glass of water in front, and decorative vases and flowers in the background.

The best marketing doesn’t feel like marketing. It feels like someone finally understands you.

MY STORY + WORK EXPERIENCE

I’ve spent 11+ years in digital advertising and marketing, helping brands like Verizon, Marriott, Meta, and TJ Maxx take their business objectives and turn them into campaigns that actually create human connection to drive real results.

My career has taught me how to think strategically, brainstorm big ideas, craft a story, and turn blank PowerPoint slides into ideas that brands actually get excited about.

I’ve worked on campaigns including tactics such as digital and social media, editorial content, events, email, and influencers — helping brands bring their objectives to life through thoughtful, cross-channel marketing programs that had budgets upwards of $10M.

A PERSONAL APPROACH TO MARKETING

After spending the last decade on the business side of marketing — working for leading media, advertising, and entertainment companies — I’m now taking a more personal approach to my work.

I want to truly understand the businesses I work with. What makes them unique, what’s at the heart of what they do, what they’re trying to achieve, and what their customers actually need. The better I understand the whole picture, the better I can help bring their story to life.

The Strategy Behind the Work

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Connect

Create a feeling people can connect with and associate with your brand.

A group of diverse people socializing indoors, with a man in glasses and an apron standing and talking to others, who are seated and holding cups.

Experience

Make every interaction feel thoughtful, meaningful, and memorable.

A person sitting at a desk using a laptop with image search results of modern interior spaces on the screen. They are holding a remote control in one hand and a pen in the other.

Turn attention into action by making the next step clear, compelling, and easy.

Engage

Work with Me

M A R I S S A W I L L S T E I N

Get to Know Me

I’ve called Nashville home for the past 7 years after moving from the hustle and bustle of New York City. I immediately fell in love with the duality of city and country living. I can sip on a fancy cocktail one night and then go horseback riding out in the country the very next day.

But the thing I love most about Nashville is the people. When I first visited back in 2019, it wasn’t the neon lights that caught my attention. It was the kindness, generosity, and friendliness of the people I encountered. I remember sitting at a restaurant and the manager sat down next to my sister and I to have a full conversation — which was unheard of in NYC. Not only did this moment convince me to move to Nashville, it also opened my eyes to why small businesses are so valued in this city and what makes them successful. They make their customers feel special, welcomed, and part of a community.

Fast forward to today and I still couldn’t imagine myself living anywhere else. You can usually find me walking my dog Zoey at one of the local parks, trying the newest restaurant in town, catching up with a friend over coffee, testing out the latest wellness trend, or driving out to the country for some much needed time in nature.

Let’s Chat

Have a project, idea, or marketing challenge? Send me a message to see how I can help!

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